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Hawaii SEO - It’s What’s For Dinner!

Most people know that I live and breathe Hawaii SEO but I also EAT it as well.

This is how I typically fix lunch at the office.

I usually start with eatable text. Every SEO knows how much Google loves fresh, eatable text. The fresher the better! If you don’t have a small fridge in your office, you will need to make a special trip to the store on a daily basis. That’s what I do.

Keep In mind… You don’t want to overcook the text. It’s best to boil it down in an effort to achieve the optimum keyword density but it loses its flavor if you over-do it. For best results, chill in refrigerator until serving. (Since I don’t have a fridge in the office, I just blow on it for a while until it cools off.)

Next, I break out a jar of my “Hawaii SEO, Secret Sauce” and serve over the eatable text. Unfortunately… The SEO Secret Sauce doesn’t have much of a shelf-life and without proper refrigeration and it tends to go sour.

Spam is also one of my guilty pleasures but very SEO knows that Spam isn’t exactly “SEO health food”. It won’t kill you to have a small taste every now and then but don’t go crazy and eat the entire can in one sitting. Keep in mind… The can clearly states that you should refrigerate the unused Spam immediately after opening. (Or maybe that’s the cat food) Either way, it’s a good idea. [Note to self: The day-old Spam on the counter-top is starting to look a little rancid.]

Fore more information about “SEO Overkill” please see my cautionary post titled “I Think Therefore I Spam“.

Then I break out a bottle of lukewarm “Link Juice” and pour myself a glass to wash it all down. (BTW - Link juice is best served chilled.) Some of my friends seem to think I have a Link Juice “Drinking Problem” but I don’t see it as being a problem at all, unless the bottle is empty… Then that would be a real problem.

Also… If you’re fortunate enough to have a small refrigerator in your office, you should always keep an open box of baking soda in it because every SEO knows how much Google loves fresh content. (That’s what I would do if I had one)

My lunch hour would be so much happier if I only had a small refrigerator in my office but there is no need to grovel for one.

Dan Perry is giving away a Mini Google refrigerator. Dan just wants to know what people would do with it so he can pick a worthy recipient.

Barry Schwartz, Tamar Weinberg, and Matt McGee are helping Dan pick the winner.

Aloha!
Dave.

9 comments January 9th, 2008

Book Review - Tips From The T-List

I would encourage everyone in the travel industry to rush out and buy this amazing book, but… I have no idea where you can get a copy. I was given a complimentary copy of the book today by the folks who put the project together at the PhocusWright travel conference in Orlando. And no… You can’t borrow it. Get your own.
So… This is a brief synopsis of the book. “A collection of thoughts, musings, quotes and recommendations from the most influential travel & tourism bloggers.”
The Tips from the T-List is being created and edited by Stephen Joyce, Jens Thraenhart, Mathieu Ouellet, Yeoh Siew Hoon, Kevin May, and independently published by Rezgo with articles from more great travel industry bloggers than I have time to link too.
What you can expect to find in the book… (If you can get a copy)

  • Information, tips & tricks about destination and travel blogging
  • Travel Marketing & Social media insights
  • Internet marketing advice for travel blogs and websites
  • Travel 2.0 – What it is and how it works
  • Technology tips for small tour operators
  • Links to great resources

Maybe someone involved with the project will post a link in the comments for where to buy it.

Aloha,
Dave.

4 comments November 13th, 2007

New Google Desktop Widgets

Shiela at GoVisitHawaii.com just blog tagged me to post my desktop image & Google just added some cool desktop widgets so I thought I would post my screen shot.

I took the picture out the window of the HanoHano Room restaurant at the Sheraton Waikiki. All I can say is the automatic settings on the cheap, new digital cameras are getting better all the time.

Enjoy!

5 comments October 14th, 2007

Questions for Graywolf

My buddy Graywolf has volunteered to answer questions…

So… Here it goes.

In My Opinion… The best Social Media conversations are not instigated by folks in the SEO industry, they seem to be dominated by the people in Online PR because they seem to be the ones who have the most to win or loose. I’m also following a few academic folks who are into the sociology aspect of social networking.

My problem is that I’m new to Online PR so I need some help figuring out who the real thought leaders are in the industry and how I can apply the principals of online public relations and possibly even sociology to Internet Marketing.

Here are some of the (Non SEO) PR blogs I’ve been following.
In Alphabetical Order…

Who do you like on my list, not like? What are you reading? How does it all apply to Search Marketing?

Aloha,
Dave.

9 comments June 26th, 2007

Two rules about measuring online advertising campaigns

I just received an email from a small business owner who is looking for advice on what direction he should go with the online advertising campaign.

That is a very tough question because the ad campaign is small and small things tend to be hard to measure so it’s very difficult for me to give good advice in these situations.

The problem is trying to figure out what works and what doesn’t when you only have a small sample size to work with.

Large advertisers have the advantage in these situations. If two sets of ads each got 10,000 clicks and one got 200 conversions and the other got 300. The one with 300 conversions is the winner.

On the other hand… A small advertiser might only get a few clicks per day. If two sets of ads are running for a week and each got 10 clicks but one got 2 conversions and the other got 3… It makes no difference because the result is within the margin of error. You would need to run the test for several months.

The math required to do statistic is beyond me but here are some simple situations.

  1. Lower margin of error requires a larger sample size.
    If 90 out of 100 people agree on something, you can likely believe it. The closer it gets to 50/50, the larger the sample size you will need to overcome the margin of error.
  2. Higher confidence level requires a larger sample size.
    If 3 out of 5 people agree on something, you can’t be too sure. If 300 out of 500 people agree, you can have more confidence in the result.

Aaron Wall had a great post on the subject a while back. He ran two identical ads against each other and one performed three times better the other. (If your total sample size for a split test is only 16 clicks, anything can happen.)

Here are some tools that may help you do the math.

http://www.splittester.com/
http://www.surveysystem.com/sscalc.htm
http://www.raosoft.com/samplesize.html
http://www.surveyguy.com/SGcalc.htm

On the bright side… If you’re dealing with small numbers, you don’t have much to loose by trusting your instincts and going with your gut until things start to pick up.

7 comments March 15th, 2007

Earners Forum - You Click My Ads - T-Shirt

Seth Godin had a great post the other day about what he calls the “T-Shirt Rule“. Seth says “It’s a simple test of whether you’ve created a remarkable experience: “Would I buy the t-shirt?” For most things… My answer would be “No”.

However… I got an email from the folks over at the Earners Forum the other day announcing that they would be giving everyone who had 500 pr more posts a free Earners Forum T-Shirt. Unfortunately, I usually just do a lot of lurking but not much posting so I didn’t qualify. The Earners Forum is certainly t-shirt worthy so I asked if they would be willing to trade for some chocolate covered Macadamia nuts, and they DID so I sent them some of Island Princess’ world-famous Mele Macs.

Lee Dodd and his crew liked the nuts so much, they sent me more than one shirt. (Bonus!)

I got several complements on it while walking around Waikiki from some big earners who were here on vacation. One guy who manages a large network of financial and investment blogs was particularly impressive.

Here is a picture my three year old boy took of me in front of Diamond Head with my new t-shirt. (You know you want one)

So… Since I have more than one shirt… I’ll be giving the other away! All you need to do is post a link to my blog and then post something in the comments for where I can find the link and it’s all yours. If more than one person links to me, I’ll pick someone at random.

Aloha,
Dave.

16 comments January 8th, 2007

New Google Reader Trends

Google Reader now has cool trends.

I guess that works out to about 40 articles per day. Believe it or not… I read all 130 of these feeds periodically depending on the title of the post and how much time I have. I usually spend at least two or three hours a day reading about search engine and affiliate marketing. Blogs come and go from the list periodically as well. Almost all of these feeds are search marketing blogs except for Weird Asian News and a few others. This is where I get most of my search and affiliate marketing information.

I’ve been meaning to create a post about all the great blogs that I subscribe to and read but I’ve been procrastinating because I know it will take quite a while. Luckily… Lee Odden at the Online Marketing Blog did the job for me in a post called “Must Read Search Marketing Blogs“. Lee on the other hand tries his best to read 250 plus (and counting) SEO, SEM, social media and online PR blogs. (Amazing!) Almost all the blogs I read are listed there.

Barry Schwartz also has a great list of about 175 search blogs that he calls his Link Farm. It’s a real honor for me to be listed.

Happy Reading!

Aloha,
Dave.

2 comments January 4th, 2007

Best of - The Best of 2006

As 2006 comes to a close, several bloggers feel compelled to reflect on the last year and either list some of their best posts or the best posts on a particular subject like I did with the previous post on “The Best Blog Traffic & Monetization Posts of 2006“.

So here are the some of the posts that I’ve found so far.

Seth Godin has a post called “Your Favorite Seth Posts, 2006” where his readers can vote for the best post. He has some real gems in there. Most of the posts are focused on the topic of marketing in general but 99% of his posts on the list will change your mind about how you conduct business. One of my favorites that didn’t make the list is a video of him at Google.

Copyblogger has a post called “The Best of Copyblogger (According to Time Magazine’s Person of the Year)” You. I can’t say enough great things about this blog. The advice is extremely actionable. I have several of these pages bookmarked and read them over and over.

Darren Rowse of ProBlogger has a very long post called “Best of ProBlogger - 2006” where he reconstructs the entire year month-by-month.

Local SEO, Mike Belasco, has a post called “Top 10 Local Search Engine Optimization Blog Posts for 2006“. In my opinion this is an extremely relevant topic for most businesses in Hawaii. (The vast majority of business and services related queries will usually have a city or state in front of the query to keep the results relevant.)

The Official Google blog, Inside AdSense has a post called “Best of 2006” where they narrow down the Top 10 highlights, not listed in any particular order. It’s always good to get the story directly from the source.

Chris Boggs who covers the search news posted links to the “Top SEM Stories of 2006” on his new blog.

Lee Odden posts his “Top TopRank Blog Posts for 2006” as well as some other year end stats for his blog.

Eric Goldman and John Ottaviani posted on the Technology & Marketing Law Blog the “Top Cyberlaw Developments for 2006” as a two part post.

Update: I was just over at Todd Malicoat’s blog and found a few more worth mentioning in his post about his 2006 Predictions & Review.

Techipedia created a huge post called Internet Marketing Best [Blog] Posts of 2006: The Year in Review. All I can say is WOW! It will take me a while to digest this one. I’n sure I’ll find a few new blogs worth reading in the process as well.

Andy Beal posted the Marketing Pilgrim’s Top 10 Posts of 2006

Chris at 10e20 posted the 101 Biggest Stories in Search 2006. It’s a huge list. Wow! It’s a real walk down memory lane.

Add comment December 31st, 2006

The Best Blog Traffic & Monetization Posts of 2006

Friends ask me all the time about monetizing a blog. They either have a blog already or would like to start one with the goal of earning money. Graywolf probably has the best advice I’ve seen on the subject of monetization here at the very bottom of this post.

Graywolf’s advise is to not worry about monetizing the traffic at first and just focus on building traffic for the first six months or year. (People are much more likely to link to your blog if it does not have ads, and why bother setting up the ads if there is no audience to click on them anyway?) After it gets some links and regular traffic, then start placing ads on the site gradually.

There seems to be two main ways to go. You can focus all your attention on one blog that you hope will earn an impressive profit or lower the bar and create several, where the combined profit is impressive. The idea of only making a few bucks per day, but on many blogs sometimes never occurs to people. Both strategies work. It’s just a matter of personal preference.

Below are links on the subject that have been piling up in my Bookmarks so I thought that since it’s the end of the year, I would clean out that folder and post “The Best Blog Traffic & Monetization Posts of 2006″.

Enjoy!

Monetizing Blog Traffic

Copywriting Tips for Blogs

Blog marketing Tips

Blog marketing Tools

List of Blog Marketing Links

Blog Directory Links

WordPress Plugins
(Surprisingly… there is very little repetition between the lists)

19 comments December 25th, 2006

John Chow Dot Com Review

John chow is asking people to review his blog and then he’ll post links to the reviews so everyone can read them. He’s also offering some sort of electronic devise as a prize for the best review.

I’m not interested in the winning anything but I honestly do like John Chow’s blog.

I subscribe to about 100 blogs on the subjects of internet marketing and advertising. There are so many daily posts that it would be impossible for me to read everything so I usually just look at the titles and only read the ones that promise something new and interesting. However there are a few blogs that I make a point of reading every single post. John Chow Dot Com is one of these blogs.

Topics vary greatly from day to day so you never know what you’ll get. The quality of the posts also varies greatly. Some days are much better than others. He also posts a lot of off topic stuff about his personal life which would be cool if he had a strange life or twisted sense of humor, but he’s just a normal Asian guy. I already know a lot of normal Asian people so those posts aren’t very interesting to me.

Here are some of his favorite topics:

In all fairness, I’m only interested in internet marketing. The other posts about credit cards, food, etc are probably pure gold to someone.

What I like the most about John Chow is that he likes to try new stuff. In many cases, he will post about the new idea that he’s trying today and then post an update to let us all know what happened and what he learned. It’s great stuff. Most people just pose a general idea or what the best practices are but don’t get too specific. John seems comfortable giving us details and the numbers. I love that kind of stuff. If you don’t read his blog, you should.

1 comment December 24th, 2006

A picture is not worth 1,000 words

In real life, a great picture is easily worth 1,000 words but search engine robots are almost completely blind to the beauty of great Hawaii photography so the photos in most cases need to be supported with text.

Many of the Hawaii photography and photographer websites that I’ve seen rely very heavily on beautiful Hawaii imagery. Some of these websites are beautiful Flash based presentations and galleries where the images speak for themselves but is almost invisible to a search engine robot.

So… What does Google have to say about the matter?

Vanessa Fox from Google participated in a panel at SES Chicago called “Images & Search Engines”.

You can get a recap of the session at the Search Engine Roundtable as well as from Lisa Barone at Bruce Clay, Matt McGee from Small Business SEM and Liana Evens who was on the panel.

Vanessa Fox from Google who was also on the panel actually just posted about this on the Official Google Webmaster Central Blog the other day.

You should follow those links to read the entire posts but here is the list of points that Vanessa makes and my own comments below each point.

  • Don’t put the bulk of your text in images. It may sound simple, but the best thing you can do is to put your text into well, text. Reserve images for graphical elements. If all of the text on your page is in an image, it becomes inaccessible.

[Me] Don’t use pictures of text. Sometimes you will want a fancy or non-standard font that looks cool or has beveled edges and a drop shadow, etc… but try your best to resist. This can also include menu bars and navigational elements. In most cases a simple text link works better than linking an image or part of an image to the target page.

  • Take advantage of alt tags for all of your images. Make sure the alt text is descriptive and unique. For instance, alt text such as “picture1″ or “logo” doesn’t provide much information about the image. “Charting the path of stock x” and “Company Y” give more details.

[Me] I believe the primary word used in this point is the word “Unique”. This can be harder than it looks. If you have a gallery of 20 images of Diamond Head, you will need to say something different every time. Whatever you do, don’t use the same alt text on every picture. Make each one significantly unique. For example you could use: “Diamond Head from Kapiolani Park” and then use “West Side of Diamond Head” for two very similar photos. (Don’t use a minor change like Diamond Head 1, Diamond Head 2, etc…)

I screwed up on this one a few years ago. I used my name in as part of a copyright notice on every single image on my website and quickly went from being #1 for my name to nowhere until I changed the alt text. I wasn’t thinking about SEO, I just didn’t want people to steal my pictures. It was a stupid mistake. The fact that about 20 images on my website had the exact same alt text was enough to penalize the entire website for the words contained in the tags. (Lesson learned)

  • Don’t overload your alt text. Be descriptive, but don’t stuff it with extra keywords.

[Me] Don’t stuff an entire paragraph into the alt text. Keep it down to about three to six words. (Don’t repeat the same word six times either)

  • It’s important to use alt text for any image on your pages, but if your company name, navigation, or other major elements of your pages are in images, alt text becomes especially important. Consider moving vital details to text to ensure all visitors can view them.

[Me] Here Vanessa talks about the use of alt text on navigational elements. Any time you hyperlink an image, it should have the alt text. The alt text in this situation should not describe the image but the destination page.

The Text Only version of Google Cache shows alt text as if it were the anchor text of a simple text link. Many people believe the alt text of an image link can influence how Google views or ranks the page being linked to. Again… Don’t over do it. If you are using images instead of text links in your primary navigation… You should likely reconsider that strategy, especially if you are using one large image that has several hot spots.

  • Look at the image-to-text ratio on your page. How much text do you have? One way of looking at this is to look at your site with images turned off in your browser. What content can you see? Is the intent of your site obvious? Do the pages convey your message effectively?

[Me] Here is a handy text only browser that I like to use called the SEO-Browser.

The SEO-Browser basically turns the images off. Did your best information and primary navigation disappear or is it still easy to navigate the site and use?

Here are two more great links on the subject.

Aaron Wall from the SEO Book blog wrote about the subject of optimizing a page so the images rank highly in Google Image search.

Here is the list of image ranking factors Aaron posted.

  • File name
  • Image alt text
  • Image title
  • Text near the image
  • Image age
  • Click streams
  • Trust of site image is on
  • Links referencing the image

This post also has some excellent comments. The surrounding text may also contribute significantly to the ranking. (This is why all images should always at least have a caption.) The title of the page may also be a contributing factor.

I’ve saved the best link for last. Tony Hill posted an excellent tutorial on exactly how to design a Gallery Page. I haven’t tried this technique myself but every point he makes is consistent with what I’ve read elsewhere. Tony however turned the best practices into an actionable item that every photographer should read.
Keep checking back. I’ll try to cover more on getting traffic to the website in another post soon.

Aloha,
Dave.

Add comment December 23rd, 2006

5 Things you didn’t know about Me

Michael Jensen over at SoloSEO just blog tagged me so I’m required to list 5 things that most people don’t know about me, and then tag five more people.

1) I grew up in Roswell New Mexico. (Yes… The place where the UFO crashed) I lived there until after I graduated from High School. I later moved from Roswell to Denver to go to art school.

2) I moved to Hawaii on an impulse. In 1998, I was working for my friend Todd Robertson in Denver doing 3D animation & technical illustrations when he decided to move to Hawaii on an impulse after returning from vacation. So… I had to make a choice. Be unemployed in Denver or Honolulu. (I chose Honolulu) About three weeks later… I had sold or given away almost all of my possessions, purchased a one-way ticket to Hawaii and landed in Honolulu with my computer, a duffel bag, a backpack, a box and about $250 in cash.

3) I collect “Magic The Gathering” game cards. (Great game) I used to play all the time back in 93-94 and spent a small fortune collecting the cards. One-by-one, all my friends stopped playing the game and sold their cards. (To me) I stopped playing as well but for some reason I never sold my cards or completely quit collecting them. (That’s what was in the box I moved here with) I hope to play with my boy in a few years or as soon as he’s old enough to play the game. (I sincerely hope he wants to play Magic and not Pokemon or Yu-Gi-Oh!)

4) I was a Hippy. Most people don’t believe me when I tell them this, but… Back in art school… I was a huge fan of Phish & The Grateful Dead. I’ve seen both bands at least 20 times each. Back then I had some seriously long hair, made my own Tie-Die, T-shirts, collected bootleg tapes, the works. I don’t listen to them very much anymore but I’m still a big fan.

5) I met my beautiful wife Alice online. It’s a long story but… My friend mike posted a profile for me with his AOL account in an effort to help me get my mind off an ex-girlfriend who I had broken up with. We got along great and got married about a year later in 2001. We have a three year old boy named Shane and things are going great. (Shortly after that, my brother & sister both met their spouses online.)

Bonus Fact) My wife and I are Buddhist. Just like Christianity, Buddhism is not a single monolithic religion. There are many different variations. We belong to an organization called SGI (Soka Gakkai International) which is a very popular variation in Japan.

So… Who am I going to tag? Solo SEO has a “Blog Tag Tree” of people who have been tagged so far but there are quite a few great people still out there who haven’t been tagged yet.

Christoph Cemper, Mike Belasco, Brian Vuyk and Everett Sizemore… Tag! You’re It!

3 comments December 18th, 2006

You don’t have to be an SEO to market Hawaii photography online

One of my readers asks, “I am curious what it would take to get on the first SERP for Hawaii Wedding photographer.”

It’s a simple question but the answer can be more complicated than you would think so I’m going to outline a few things that he can do in several posts in an effort to break it down into bite sized pieces.

First of all, I would like to take a look at the question being asked. My assumption is that his real goal is to economically increase the relevant traffic to his website and assumes that the #1 organic listing in Google will solve that problem. (It probably would)

However… There are other ways to economically drive relevant traffic to a website. If you pursue these alternative routes, you will usually find they also help you rank better in the search engines.

First I’ll be giving some basic SEO advice for how a Hawaii Photographer website should be built to please your two primary audiences, people and search engine robots.

After that… I’ll be covering alternative ways to drive traffic to a photography website which should also help the website rank better as a result.

One of the main things to remember about Internet Marketing is that it’s usually a long process. It’s a lot like working out or loosing weight. You need to be diligent and consistently work on it every day over a long period of time. Rarely have I seen someone make a small change that rocketed them to the top of the SERPS. Most people who are successful at driving traffic to their website tell me they have been actively marketing the website for several years to get to where they are.

That’s all for now,

Aloha,
Dave.

3 comments December 12th, 2006

I just won a RustyBrick Laptop Bag!

Barry Schwartz, had 100 promotional RustyBrick laptop bags made. Since he only has 100 of them & it’s almost the holiday season, I assumed I wouldn’t be getting one because they would all be going to clients, employees, friends, family and any one of a hundred or so search VIP’s.

However… a few are up for grabs. Barry mentioned on his personal blog that he needed to come up with some contest ideas so he could give some away. My suggestion was that he have a “Contest Idea” contest. Or… Whoever comes up with the best contest idea gets a bag and so does the person who wins that contest.
Barry liked the idea enough to send me one of the first bags filled with Search Engine Roundtable YoYos!
So… Help Barry come up with some cool contest ideas and get yourself a sweet new bag.

I’m going to keep at least one or two of the SER yo yos, but I’ll be giving the rest away. Just email me your address and I’ll send you one while supplies last.

davezuls at gmail dot com.

Aloha,
Dave.

4 comments November 19th, 2006

Happy Birthday Nate!

Congratulations to Jim & Mary Boykin; the proud parents of their new baby boy, Nathaniel Thomas Scott Boykin! Great name! It has lost of possibilities for when he becomes an adult. I have a feeling that he will be known to his friends as Nate Boykin though. I have no doubt that he’ll be the #1 ranked person of both names on all the search engines.

Happy Birthday & Welcome to the world Nate!
Aloha,
Dave.

1 comment November 18th, 2006

Tourists have Questions - Yahoo! has Answers

I’ve been experimenting with Yahoo! Answers for a few weeks to see what it was all about. Anyone can ask questions about anything they want and anybody who wants to; can try to answer the question.

The beauty of the system is that you can search for a topic like “Hawaii” and subscribe to all the incoming questions via RSS like it was a Blog.

Lots of questions are being asked by potential Hawaii visitors on a wide variety of travel related subjects. People want to know where to stay, what to do, where to get married, etc.

Here is a sample of some of the questions that have been asked and some answers that you might have been able to give.

Q: Does anyone have a recommendation for a condo or hotel in Waikiki Beach, HI area?
A: Stay at my condo.

Going to Oahu, we want to go to a Luau…?
A: Go to my Luau.

Q: Where’s your favorite place to hike on Oahu? Or other island?
A: I am a guide. I’ll take you there.

Q: Where can I find the best prices on flights to Hawaii?
A: I’m a travel agent. Give me a call.

Q: What are the best places to wed in Hawaii?
A: I’m a wedding Planner. Please visit my website and give me a call.

Unfortunately, you don’t see these kinds of answers. Most of the people answering these Hawaii Travel and Vacation related questions are not travel professionals. Most people answering these questions aren’t even from Hawaii. This creates and opportunity.

These types of questions come up over and over. If you answer a question once, you can re-purpose that answer every time the question comes up again.

Yahoo! Answers isn’t exactly a lead generating goldmine at this time, but it’s super easy to subscribe to a topic and be alerted when a potential customer is asking for your help.

Reach out to these people, give them a link to your website and start a dialogue.

Add comment November 6th, 2006

The Elite Retreat

Lee Dodd, Aaron Wall, David Taylor & Shoemoney are putting on a conference of their own called The Elite Retreat in San Antonio on December 18-19. They are trying to limit the attendance and keep it small so the participants can get the most out of it.

The Price - $4850

At first I saw this number and thought it was overpriced. But then I remembered that attendance is limited and people who do go will have access to four people who can seriously help them. One-on-one SEO and Online Marketing consulting at this level can cost some serious cash but I believe people who attend the event will have more then enough time bouncing ideas off of these guys to make it worthwhile.

Add comment November 1st, 2006

Do US citizens need a passport to visit Hawaii?

I see this question all the time from people on the US mainland who are thinking about visiting Hawaii but are not sure about the procedure when traveling to another state that is not connected to the mainland.

Yes! You do need a passport but that’s not all!

A passport is required for all people who are not Hawaiian. Before you can apply to visit Hawaii, you must undergo a background check that includes your personal history for the last five years. Please bring the following documentation with you to the post office when you apply. Health records, Previous employment history, current contact information of all past sexual partners.

If you pass this screening process, you will need to get vaccinated for a range of diseases to protect the local Hawaii population. There are about 50 shots in all which are administered in stomach and kidney areas of the body. The process takes about four hours and is extremely painful. (Bring something to bite on)

Don’t forget! Before you leave the mainland… You will need to go to your bank to exchange your money for Hawaiian currency. Current exchange rate is 3 Puka shells to 1 US dollar.

I hope this helps!

Aloha,
Dave.

Sources: Link, Link, Link, Link, Link,